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Posts Tagged ‘website’

If you’ve read any of our previous blog posts you’re probably starting to pick up on a theme; being successful online takes effort. As a matter of fact, building a thriving ecommerce business takes the same amount of hard work and discipline as building any other business, if not more so.
The following tips will help [...]

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When selling online a picture isn’t just worth a 1000 words – it’s worth 1000’s of sales. This thought holds true for every picture you post on your website. As the old Nike slogan goes, “Image is Everything”, and nowhere is this more true than online.
The images your website uses are among the first things [...]

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Some websites seem to provide an About Us page just for the sake of doing so with very little information that reinforces trust in the company.
Studies have found that visitors who visit a websites About Us page convert at a higher rate than those that don’t. A well written About Us page can provide your [...]

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When writing content for your website keep in mind that most people scan text, they’re impatient, and they’re skeptical if they haven’t done business with you before. These three reasons ultimately lead to less sales and income for most online businesses. So what can you do to address these issues and increase your sales? Start [...]

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Regardless of what we hear about the economy these days, the web is still hot. According to ComScore, online sales totaled $10.9 billion in January of this year. Among the categories that grew the most were sports and fitness, up 42% vs. a year ago; books and magazines, up 37%; and home, garden and furniture, [...]

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Despite a slowdown in the economy, leading research organizations including eMarketer are forecasting online shopping to grow at approximately 6% over the next year, while in-store retail sales continue to decline.
At a time when all businesses are trying to maximize every sales opportunity, it is amazing to find that nearly 40% of small businesses still [...]

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The web is like everything else in life; it constantly changes. This being the case, what may have worked for your business online a few years ago, may no longer be working today. This is why it is critical to choose an ecommerce platform that is highly scalable that can continue to grow with your [...]

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Your web site’s primary and secondary navigation is important to users, search engines, and the overall success of your site. User-friendly site navigation is important to help both search engine crawlers and visitors find their way through your site. Therefore, the easier you make this process, the more pages search engines will index – and [...]

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Consider the following 11 SEO strategies the next time you plan to sit down and take a good look at your SEO efforts. Keep in mind that SEO is both an art and a science and you want to keep a careful balance in the implementation process. In other words, you don’t want to get [...]

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Consistency
In this final post of our series on Guidelines for Good Web Design, we’re wrapping it up with the element that ties all of the other pieces together – consistency.
Consistency is critical to good web design to ensure everything matches. Heading sizes, fonts, colors, spacing, navigation, etc. Good web design should be consistently themed to [...]

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