Posted in Internet Marketing, eCommerce, tagged 2009, business, checklist, Christmas, eCommerce, holiday, marketing, online, sales, selling on November 9, 2009 | Leave a Comment »
Your eCommerce website should be ready and rolling for the holiday season and online Christmas sales. Whether you believe your site is ready or not, review the following Holiday Season 2009 eCommerce Sales & Marketing Checklist. If you find anything below that you haven’t already addressed, now is the time to make it happen!
Take advantage [...]
Posted in Uncategorized, tagged business, cart abandonment, eCommerce, online sales, online shopping, sales, shopping cart on September 25, 2009 | Leave a Comment »
In a previous post, Common Reasons for eCommerce Shopping Cart Abandonment, we pointed out that shopping cart abandonment averages as high 78 percent. However, a recent study by McAfee has found that nearly two-thirds (65%) of online shoppers who abandon their carts come back within a day or more to complete the purchase.
McAfee’s study of [...]
Posted in Uncategorized, tagged business, eCommerce, economy, online, report, retail, sales, technology on August 27, 2009 | Leave a Comment »
A recent report from the U.S. Census Bureau shows that despite a slower economy (and traditional in-store retail sales being significantly down) eCommerce retail sales are still growing at a strong pace.
The chart below shows estimated quarterly U.S. retail eCommerce sales as a percent of total quarterly retail sales from the 4th Quarter of 1999 [...]
Posted in Internet Marketing, eCommerce, tagged business, eCommerce, internet, marketing, online, sales, selling, technology, website on June 15, 2009 | Leave a Comment »
If you’ve read any of our previous blog posts you’re probably starting to pick up on a theme; being successful online takes effort. As a matter of fact, building a thriving ecommerce business takes the same amount of hard work and discipline as building any other business, if not more so.
The following tips will help [...]
Posted in Internet Marketing, eCommerce, tagged business, eCommerce, images, internet, marketing, online, photos, pictures, product, sales, selling, website on June 4, 2009 | Leave a Comment »
When selling online a picture isn’t just worth a 1000 words – it’s worth 1000’s of sales. This thought holds true for every picture you post on your website. As the old Nike slogan goes, “Image is Everything”, and nowhere is this more true than online.
The images your website uses are among the first things [...]
Posted in Internet Marketing, eCommerce, tagged abandonment, business, eCommerce, internet, marketing, sales, shopping cart, Web Design on May 18, 2009 | Leave a Comment »
It is estimated that online shoppers abandon their ecommerce shopping carts during checkout at a range between 25 percent (Andersen Consulting) on the low end and 78 percent (Bizrate.com) on the high end. The following are among the most cited reasons for cart abandonment.
Lack of product and contact information
Prices on site too high
Shipping/handling costs too [...]
Posted in Internet Marketing, eCommerce, tagged advertising, business, eCommerce, marketing, promotion, retail, sales, selling on May 8, 2009 | Leave a Comment »
If you sell online (or anywhere else for that matter) you should always be looking for ways to sell more. The following tips can help you gain more sales from both existing and new customers with little to no out of pocket expense.
Clearly list all products and services your business offers on your website, even [...]
Posted in Internet Marketing, eCommerce, tagged business, content, copywriting, eCommerce, marketing, online, sales, selling, website, writing on April 24, 2009 | 1 Comment »
When writing content for your website keep in mind that most people scan text, they’re impatient, and they’re skeptical if they haven’t done business with you before. These three reasons ultimately lead to less sales and income for most online businesses. So what can you do to address these issues and increase your sales? Start [...]
Posted in eCommerce, tagged advertising, business, eCommerce, economy, internet, marketing, online, sales, selling, technology, website on February 25, 2009 | Leave a Comment »
Regardless of what we hear about the economy these days, the web is still hot. According to ComScore, online sales totaled $10.9 billion in January of this year. Among the categories that grew the most were sports and fitness, up 42% vs. a year ago; books and magazines, up 37%; and home, garden and furniture, [...]
Posted in Internet Marketing, tagged advertising, businesses, eCommerce, internet, marketing, online, sales, selling, site, web, website on January 28, 2009 | Leave a Comment »
Despite a slowdown in the economy, leading research organizations including eMarketer are forecasting online shopping to grow at approximately 6% over the next year, while in-store retail sales continue to decline.
At a time when all businesses are trying to maximize every sales opportunity, it is amazing to find that nearly 40% of small businesses still [...]
