Posted in Internet Marketing, eCommerce, tagged 2009, business, checklist, Christmas, eCommerce, holiday, marketing, online, sales, selling on November 9, 2009 | Leave a Comment »
Your eCommerce website should be ready and rolling for the holiday season and online Christmas sales. Whether you believe your site is ready or not, review the following Holiday Season 2009 eCommerce Sales & Marketing Checklist. If you find anything below that you haven’t already addressed, now is the time to make it happen!
Take advantage [...]
Posted in Uncategorized, tagged business, eCommerce, economy, online, report, retail, sales, technology on August 27, 2009 | Leave a Comment »
A recent report from the U.S. Census Bureau shows that despite a slower economy (and traditional in-store retail sales being significantly down) eCommerce retail sales are still growing at a strong pace.
The chart below shows estimated quarterly U.S. retail eCommerce sales as a percent of total quarterly retail sales from the 4th Quarter of 1999 [...]
Posted in Internet Marketing, eCommerce, tagged business, eCommerce, internet, marketing, online, sales, selling, technology, website on June 15, 2009 | Leave a Comment »
If you’ve read any of our previous blog posts you’re probably starting to pick up on a theme; being successful online takes effort. As a matter of fact, building a thriving ecommerce business takes the same amount of hard work and discipline as building any other business, if not more so.
The following tips will help [...]
Posted in Internet Marketing, eCommerce, tagged business, eCommerce, images, internet, marketing, online, photos, pictures, product, sales, selling, website on June 4, 2009 | Leave a Comment »
When selling online a picture isn’t just worth a 1000 words – it’s worth 1000’s of sales. This thought holds true for every picture you post on your website. As the old Nike slogan goes, “Image is Everything”, and nowhere is this more true than online.
The images your website uses are among the first things [...]
Posted in Internet Marketing, eCommerce, tagged business, content, copywriting, eCommerce, marketing, online, sales, selling, website, writing on April 24, 2009 | 1 Comment »
When writing content for your website keep in mind that most people scan text, they’re impatient, and they’re skeptical if they haven’t done business with you before. These three reasons ultimately lead to less sales and income for most online businesses. So what can you do to address these issues and increase your sales? Start [...]
Posted in eCommerce, tagged advertising, business, eCommerce, economy, internet, marketing, online, sales, selling, technology, website on February 25, 2009 | Leave a Comment »
Regardless of what we hear about the economy these days, the web is still hot. According to ComScore, online sales totaled $10.9 billion in January of this year. Among the categories that grew the most were sports and fitness, up 42% vs. a year ago; books and magazines, up 37%; and home, garden and furniture, [...]
Posted in Internet Marketing, tagged advertising, businesses, eCommerce, internet, marketing, online, sales, selling, site, web, website on January 28, 2009 | Leave a Comment »
Despite a slowdown in the economy, leading research organizations including eMarketer are forecasting online shopping to grow at approximately 6% over the next year, while in-store retail sales continue to decline.
At a time when all businesses are trying to maximize every sales opportunity, it is amazing to find that nearly 40% of small businesses still [...]
Posted in SEO, tagged anchor text, Google, hypertext, Larry Page, link building, marketing, online, search engine, search engine optimization, SEO, Sergey Brin on December 17, 2008 | 1 Comment »
When some people first hear of the college paper “The Anatomy of a Large-Scale Hypertextual Web Search Engine”, written by Google’s founders Sergey Brin and Lawrence Page, they often yawn or laugh it off as being outdated. Well let’s step back and think again, this famous paper starts off with these exact words, “In this [...]
Posted in Internet Marketing, tagged business, content, eCommerce, internet, marketing, online, promotion, sales, web, webcopy, website on September 12, 2008 | Leave a Comment »
Over the years, I have read hundreds of articles, blogs, and forum discussions about the separation line between content and marketing. Do you write content first, then market around it, or do you do the marketing first and then create content for padding? It’s a business version of that other old question about the chicken [...]
Posted in SEO, tagged business, design, development, eCommerce, engine, marketing, online, optimization, search, SEO, technology, web, website on September 3, 2008 | 1 Comment »
OK, let’s go over this again.
Everyone wants to come up on the first page of results when prospective customers are searching. With millions of businesses competing for billions of keyword phrases, there are thousands of sneaky little tricks that can help you out.
Before you can get sneaky, you have to cover the basics.
Here are five steps [...]
