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Archive for July, 2008

It’s a known fact that search engines (read: Google) place a weighty importance on one-way inbound links when determining your placement in search results. Unfortunately, successfully link building takes a lot of time and energy, so it’s often put on the back burner. This isn’t only costly – it’s plain foolish. Inbound links are one of the [...]

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Last week we wrote about Twitter, a microblogging platform that allows you to have a real-time conversation with your online audience. Since we covered some of the benefits of using Twitter to promote your business, it’s time to discuss the best way to leverage those benefits.  Using Twitter for marketing is a delicate balance, just like using [...]

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Unless you live in a web-less world, you’ve probably heard of Twitter by now. If not, I suggest you try out a great new search tool I’ve found called Google. Twitter is a blogging platform designed around conversation, rather than information. They accomplish the give and take of conversation by restricting everyone to one short [...]

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Social media marketing has spread across the web like wildfire, and for good reason; it works. Just knowing it works is not enough for your average marketing manager, though – you’ll need to know how WELL it works. A lot of online marketing managers are perplexed when asked to determine the return on their investment.  Many [...]

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Have you heard the word? Digg’s long awaited recommendation engine is now live for some users. Let us know if it’s live for you. Haven’t heard the word? Learn more about Digg’s Recommendation Engine by watching the video at vimeo.com.  

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Tired of searching Google for info related to eCommerce, SEO, Web 2.0, and other online business info? Try our new EPORIA Facebook page! It’s a good place to start connecting with others like you in the world of ecommerce! EPORIA’s Facebook page is open to all readers of our blog, customers, and friends. Our Facebook page will [...]

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